Choosing the Right Host for Your Web Application

There is no shortage of options when it comes to web application hosting. However, the capabilities of these hosts can vary widely from one to the next. Therefore, it is important to understand what all of your options are, and which one is the best fit for your application.

Shared Hosting

Shared hosting (HostMonster and 1and1) typically gives you a user account on a shared server. The tools provided can vary quite a bit from host to host, but most provide a few ways to upload your site to the server (FTP, SSH, etc), limited control over the web server via .htaccess files, email accounts, the ability to create a specified number of databases (typically MySQL or Postgres), and support for a few programming languages (typically PHP, Python, Ruby).

Shared hosting is great for static web sites. It is very inexpensive, usually includes a free domain name, and most plans offer more disk space and bandwidth then you will ever need. It is also fairly easy to get up and running. Simply upload your website into a certain directory, and you’re good to go.

However, the restricted environment can be a hassle if you’re trying to deploy a more complex web application. You may not have the ability to install certain software. And, the fact that you are using a shared server means that resources such as memory and CPU will be shared by all of the users on that machine. The memory footprint of most web applications would likely exceed the per-account memory quota specified by a shared hosting provider.

Shared hosting is good for static sites and very basic dynamic sites (CGI scripts, embedded PHP, etc), but not much else.

Traditional VPS

Virtual Private Server hosting (Linode) gives you access to your own virtual server on shared hardware. After you select the operating system, amount of memory, and disk space you would like for your server, the VPS host will build your VPS from a default disk image it has created. When your VPS comes online, you will be able to access it via SSH.

You have complete control over the software you run on the server. This is an absolute must for the hosting of any non-trivial web application. VPS solutions are also reasonably priced for the amount of flexibility they provide. And while your VPS runs on the same physical machine as others, you retain exclusive control over your environment.

But, don’t forget, you’re running on shared hardware. While you have dedicated slices of certain resources, like memory and disk space, other resources like CPU time are up for grabs. If your VPS happens to reside on the same physical machine as another VPS that is using a large chunk of the CPU, your application may appear sluggish as a result. You are also responsible for securing your VPS. Even though your server is “virtual”, it is still a server on the internet, and can certainly be hacked. Therefore, it’s necessary that you have some system administration knowledge so that you can properly secure and administer your server. Scalability can also be a challenge with VPS hosting. If it turns out you need more memory or disk space for your server, you need to “resize” your server. Most providers can do this automatically, making sure that all of your data and services remain untouched. However, your server needs to be taken offline during part of the resizing process.

Traditional VPS hosting is good for web applications with low / predictable traffic.

Dedicated Server Hosting

Dedicated server hosting (razorservers) gives you just that, your own dedicated, internet connected server. Dedicated server hosting shares many of the pros and cons as VPS hosting, with a few exceptions.

With dedicated hosting, there is nothing to share, so you don’t have to worry about a greedy neighbor sucking up all of the CPU. And, since you are the only resident on this machine, it is more secure than the multi-tenant options.

However, this control and security doesn’t come cheap. Dedicated servers can be quite expensive. And since you’re dealing with a physical machine, upgrading it (to increase the amount of RAM or disk space for example) is not as simple as it is with the VPS options. The hosting company actually needs to take the machine offline, and physically install the upgrade.

Dedicated server hosting is good for web applications with high / predictable traffic, or for services that need dedicated resources (like a database server).

Application Platform Hosting

Application platform hosting (Heroku, Google App Engine) doesn’t provide a specific machine to run your web application on. In fact, you don’t have access to the machine at all. Instead, you are provided with a set of tools that can be used to deploy and manage your application. You are also given a set of services that your application can use for data storage, email delivery, etc.

Application hosting platforms are a great way to deploy a new application. They take care of all of the deployment details, letting you focus on building the application. In addition, they usually provide a free plan that works well for low traffic applications. I am currently using one (Heroku) for AuroraAlarm. Scalability is also a big feature of these platforms (this is typically when you break out of the free plan). I can only speak for Heroku , since that is the only application platform host I’ve used, but extra instances of the application can be spun up with a simple command or action on the application’s control panel UI. These extra instances can be taken offline just as easily, letting you deal with spikes in traffic, only paying for the extra capacity when you need it.

While easy to get up and running, and capable of handling large spikes in traffic, application platform hosting is not for everyone. These hosts typically have certain restrictions on their environment in order to support quick scaling. Heroku, for example, doesn’t let you write to the file system. You also don’t have access to the machine, and cannot install any software that may be needed for your application. Heroku addresses this issue with a large selection of plugins, but heavy plugin usage can quickly get expensive. In addition, heavy reliance on plugins or other services only provided by the host can help lock you in to that particular vendor, making it difficult to switch hosts down the road.

Application platform hosting is good for getting web applications up and running fast with little effort, and good for web applications with low average traffic, but need to handle occasional bursts.

Cloud Hosting

Cloud hosting (Rackspace, Amazon EC2) is very similar to VPS hosting…but on steroids. With cloud hosting, you can easily setup and/or teardown individual VPS instances, letting you scale out or in as necessary. Cloud hosting companies usually provide a few different mechanisms for doing this, such as a account management dashboard or an API.

Cloud hosting provides all of the same benefits as VPS hosting, but with better scalability. If you application is designed to be deployed on more than one machine, then it is not to difficult to set it up so that you can easily scale out the parts of the application that get the most traffic, and have all of them point to the same set of shared services (the database, memcache server, etc). With cloud hosting providers, you only pay for what you use.

The biggest downside to cloud hosting is that it complicates your deployment. If you’re not careful, managing your production environment can quickly become a pain. Care must be taken to ensure that the same versions of the same software is running on all “identical” cloud boxes. Tools like capistrano can deploy your application to multiple servers at the same time. You must also ensure that everything is configured identically on all of the machines. Tools like puppet and chef can help manage this.

Cloud hosting is good for large applications that may consist of several sub applications (components) or may need to scale out to handle large amounts of traffic.

Hybrid Hosting

Hybrid Hosting (Rackspace RackConnect) is a mix of dedicated server hosting and cloud hosting, combining the two to offer the reliability of dedicated servers with the flexibility of cloud servers.

With hybrid hosting, you can keep your resource intensive services (like your database) on dedicated hardware to ensure they have all of the resources they need. Then, you can deploy the parts of your application that need to scale on demand to the hybrid hosting company’s cloud. All machines can reside in the same data center, allowing for low latency between the dedicated servers and the cloud servers.

However, with hybrid hosting, you get the downsides of dedicated hosting and cloud hosting as well. Like dedicated server hosting, hybrid hosting is not cheap. And, as with cloud hosting, deployment of your application becomes much more complicated. Even more so with hybrid hosting, because you need to determine which services get deployed to the dedicated servers, and which services get deployed to the cloud servers.

Hybrid hosting is good for large applications with services that require dedicated hardware AND the ability to scale out other services on demand to deal with large amounts of traffic.


There are a ton of options out there when it comes to web application hosting. Each type brings its own strengths and weaknesses to the table, so choosing the right one really depends on your application. Once you determine the right type of hosting, the next step is identifying a hosting company to work with. There is no shortage of options there as well, but we’ll save that discussion for another day…

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